The cost of an Electronic Shelf Label (ESL) project depends on various factors. In Part 2 of this series, we will explore the other elements that influence the cost of an ESL project.
- Store Size: To update the labels, wireless access points (APs) are required to be installed in each store. As a general rule of thumb, each label should be within 15 meters of an AP. The larger the store, the more APs are required, and each AP comes with a cost.
- Label Attachment: Clients are usually charged per accessory. Shelf strips are the most effective approach for stores with 6 or more products on a 900mm shelf. Clips, hooks and stands are more cost-effective for stores with fewer products on each shelf. Installation method can also affect the cost.
- Software Integration: The setup of the first store requires the most work, as integration between the electronic pricing software and the store’s existing ERP or POS system is essential. The bulk of the cost is in the initial setup, and subsequent stores require lower investment.
- Handheld Computer: A handheld computer with an inbuilt scanner is recommended for easier setup and management of the system. It allows for easy scanning of barcodes and changing of pricing and product descriptions at the shelf edge.
- Ongoing Costs: Hosting is necessary for the software and pricing system to be hosted on the cloud, so the supplier’s IT team can access the system and make any necessary changes. Hosting costs, as well as software and label updates, should be factored in for the ongoing costs of the project
In conclusion, the cost of an ESL project is influenced by several factors, including the quantity and size of labels, the store size, the method of attachment, software integration, and handheld computer usage. The initial setup is the most expensive part of the project, but subsequent stores require lower investment.
Hosting and software updates should also be factored in as ongoing costs. It is important to consider all these elements before starting an ESL project to have a better understanding of the costs involved and plan accordingly. Additionally, it is always recommended to consult with a professional supplier like Elabels to get a more accurate and specific cost estimate for your store and to ensure a successful and optimized project.